Class Number: 1963
Description: Hours: Three hours lecture per week Prerequisite: MKT 310 and one of the following: MATH 329, MATH 352, and POLS 310 or SOC 325 Description: Fundamentals of marketing research including design, implementation, analysis, interpretation, and reporting. Develop skills in defining research problems, designing surveys, experiments and observational studies, managing data collection, performing data analysis, and communicating results. Emphasis is on the use of marketing research as a component of marketing strategy (making extensive use of statistical techniques).

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Days Time Date Range Location Instructor
TH 04:00 PM - 06:50 PM 01/20/2024 - 05/17/2024 Del Norte Hall 2530 Ekin Pehlivan
Status: Open
Session: Regular Academic Session
Units: 3.00
Class Components: Lecture
Career: Undergraduate
Start Date: 01/20/2024
End Date: 05/17/2024
Grading: Letter Grade

Class Availability

Information below is 24 hours old.
Enrollment Total: 9
Available Seats: 26
Wait List Capacity: 15
Wait List Total: 0


Enrollment Information

  • Upper Division
  • In-Person


Notes

  • Prerequisite course required. Consult CSUCI Catalog
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