Spring 2022 Course Offerings

COMM 350 - Strategic Communication

Description

Hours: Three hours lecture per week Description: Course provides an introduction to the concepts and skills associated with risk communication, crisis communication, public relations, and event planning. Students will learn to research, implement, and evaluate strategic communication plans across multiple channels and will explore the theory and practice of strategic communication within the non-profit, environmental, and health contexts.

Meeting Information

Info current as 5/5/2024
Days Times Room Meeting Dates Instructor
TTH  6:00 PM  -  7:15 PM  Bell Tower 1602 1/22/2022 - 5/20/2022 David Parsons

Status: Open
Class Number: 1693
Session: Regular Academic Session
Units: 3.00
Class Components: Lecture
Career: Undergraduate
Dates: 1/22/2022 - 5/20/2022
Grading: Letter Grade

Class Availability

Information below is 24 hours old.
Enrollment Total: 21
Available Seats: 7
Wait List Capacity: 0
Wait List Total: 0

Textbook / Other Materials

Status: Required
ISBN: 9781119651604
Title: The New Rules of Marketing and PR
Publisher: Wiley
Author: Scott

Status: Required
ISBN: 9781119651543
Title: New Rules of Marketing & PR
Publisher: John Wiley & Sons, Incorporate
Author: Scott

More textbook information including prices

Enrollment Information

  • Upper Division
  • Includes any In Person Meeting