BUS 506 - Management and Marketing

Description

Hours: Three hours lecture per week Description: Presents an overview of the disciplines of management and marketing. Explains the basic elements of effective management and marketing practices. Combines management and marketing disciplines through graduate, seminar-style, discussion sessions. Offered with an extensive online component.

Meeting Information

Info current as 11/20/2024
Days Times Room Meeting Dates Instructor
M  6:00 PM  -  8:00 PM  Online 1/4/2016 - 3/26/2016 Susan Andrzejewski

Status: Open
Class Number: 2537
Session: Extended Session 8
Units: 3.00
Class Components: Lecture
Career: Postbaccalaureate
Dates: 1/4/2016 - 3/26/2016
Grading: Letter Grade

Class Availability

Information below is 24 hours old.
Enrollment Total: 10
Available Seats: 15
Wait List Capacity: 0
Wait List Total: 0

Textbook / Other Materials

Status: Required
ISBN: 9780743203197
Title: What Management Is
Publisher: Simon & Schuster
Author: Magretta

Status: Required
ISBN: 9781422104606
Title: What is Marketing?
Publisher: Harvard Business School Press
Author: Harvard Business School

More textbook information including prices

Enrollment Information

  • Graduate Division

Notes

MBA