MKT 320 - Marketing Strategy
Description
Hours: Three hours lecture per week Prerequisite: MKT 310, or concurrent enrollment is permitted Includes strategic analysis of a firm's activities from the marketer's point of view. Gives attention to marketing strategy formulation, implementation and control. Assesses strategies for the functional areas of marketing (product, pricing, distribution and promotion) and their relevant application to e-commerce.
Meeting Information
| Days | Times | Room | Meeting Dates | Instructor |
|---|---|---|---|---|
| TTH | 1:30 PM - 2:45 PM | Bell Tower 2424 | 8/25/2018 - 12/21/2018 | Ekin Pehlivan |
Status: Open
Class Number: 2228
Session: Regular Academic Session
Units: 3.00
Class Components: Lecture
Career: Undergraduate
Dates: 8/25/2018 - 12/21/2018
Grading: Letter Grade
Class Availability
Information below is 24 hours old.
Enrollment Total: 27
Available Seats: 8
Wait List Capacity: 10
Wait List Total: 0
Enrollment Information
- Upper Division