COMM 325 - Media Campaigns

Description

Hours: Three hours lecture per week Description: Health communication media campaigns are designed to increase awareness, modify beliefs and attitudes, and change behaviors in a positive way. This course is designed to sharpen students' understanding of the process of researching, planning, implementing and evaluating communication campaigns in the health context.

Meeting Information

Info current as 5/20/2024
Days Times Room Meeting Dates Instructor
TTH  7:30 PM  -  8:45 PM  Bell Tower 1494 8/22/2015 - 12/21/2015 Joseph Boyd Barrett

Status: Open
Class Number: 1432
Session: Regular Academic Session
Units: 3.00
Class Components: Lecture
Career: Undergraduate
Dates: 8/22/2015 - 12/21/2015
Grading: Letter Grade

Class Availability

Information below is 24 hours old.
Enrollment Total: 29
Available Seats: 4
Wait List Capacity: 10
Wait List Total: 0

Textbook / Other Materials

Status: Required
ISBN: 9787-0-81334-172-9
Title: Public Opinion
Publisher: Westview Press
Author: Caroll Glynn, Susan Herbst, Ca

Status: Required
ISBN: 978-0-393-93557-8
Title: Media Politics: A Citizen¿s Guide
Publisher: W.W.Norton and Co.
Author: Shanto Iyengar

Status: Required
ISBN: 978-0-7619-3609-1
Title: Communication for Development and Social Change
Publisher: Sage
Author: Jan Servaes

More textbook information including prices

Enrollment Information

  • Upper Division