Class Number: 1245
Description: Hours: Three hours lecture per week Prerequisite: MKT 310 Description: A comprehensive study of behavioral models and concepts designed to help understand, evaluate, and predict consumer behavior. Stresses analytical thinking about consumer psychology and prediction of how marketing tactics may influence demand for products and services.

Info has been updated in the last 30 minutes
Days Time Date Range Location Instructor
W 12:00 PM - 02:50 PM 01/24/2026 - 05/22/2026 Martin V. Smith Hall 1142 Alysha Hachey
Status: Open
Session: Regular Academic Session
Units: 3.00
Class Components: Lecture
Career: Undergraduate
Start Date: 01/24/2026
End Date: 05/22/2026
Grading: Letter Grade

Class Availability

Information below is 24 hours old.
Enrollment Total: 24
Available Seats: 11
Wait List Capacity: 15
Wait List Total: 0


Enrollment Information

  • Upper Division
  • In-Person


Notes

  • Prerequisite course required. Consult CSUCI Catalog
Back to Top ↑