Class Number: 1369
Description: Hours: Three hours lecture per week
Prerequisite: MKT 310 and BUS 309, ECON 309
Description: Fundamentals of marketing research including design, implementation, analysis, interpretation, and reporting. Develop skills in defining research problems, designing surveys, experiments and observational studies, managing data collection, performing data analysis, and communicating results. Emphasis is on the use of marketing research as a component of marketing strategy (making extensive use of statistical techniques).
| Days | Time | Date Range | Location | Instructor |
|---|---|---|---|---|
| MW | 01:30 PM - 02:45 PM | 01/21/2017 - 05/26/2017 | Bell Tower 2352 | Susan Andrzejewski |
Status: Closed
Session: Regular Academic Session
Units: 3.00
Class Components: Lecture
Career: Undergraduate
Start Date: 01/21/2017
End Date: 05/26/2017
Grading: Letter Grade
Class Availability
Information below is 24 hours old.Enrollment Total: 18
Available Seats: 0
Wait List Capacity: 10
Wait List Total: 0
Enrollment Information
- Upper Division
Notes
- Prerequisite course required. Consult CSUCI Catalog