Class Number: 1422
Description: Hours: Three hours lecture per week Description: Course provides an introduction to the concepts and skills associated with risk communication, crisis communication, public relations, and event planning. Students will learn to research, implement, and evaluate strategic communication plans across multiple channels and will explore the theory and practice of strategic communication within the non-profit, environmental, and health contexts.

Info has been updated in the last 30 minutes
Days Time Date Range Location Instructor
TTH 03:00 PM - 04:15 PM 08/21/2021 - 12/11/2021 Bell Tower 1302 Laura Mitchell
Status: Open
Session: Regular Academic Session
Units: 3.00
Class Components: Lecture
Career: Undergraduate
Start Date: 08/21/2021
End Date: 12/11/2021
Grading: Letter Grade

Class Availability

Information below is 24 hours old.
Enrollment Total: 11
Available Seats: 17
Wait List Capacity: 5
Wait List Total: 0


Textbook / Other Materials

Textbook Status: Required
ISBN: 9781119651543
Title: New Rules of Marketing & PR
Author: Scott
Publish: John Wiley & Sons, Incorporate

Textbook Status: Required
ISBN: 9781119651604
Title: The New Rules of Marketing and PR
Author: Scott
Publish: Wiley

Textbook Status: Required
ISBN: 9780063001701
Title: Apocalypse Never
Author: Shellenberger
Publish: HarperCollins

Textbook Status: Required
ISBN: 9780063001695
Title: Apocalypse Never
Author: Shellenberger
Publish: Harper Collins Canada, Limited

More textbook information including prices

Enrollment Information

  • Upper Division
  • In-Person
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